/PRZWT/ZHUHAI, August 13, 2024 - As the summer season enters its peak travel season, the willingness of local citizens and tourists to travel continues to rise. For citizens and tourists, this is a season to feel exotic; for teenagers, it is a dynamic holiday to explore the world. On August 8, the Zhuhai Municipal Bureau of Commerce, the Zhuhai Municipal Bureau of Culture, Radio, Television, Tourism and Sports, and Zhuhai Chimelong Resort joined Meituan to launch the "2024 Zhuhai Shopping Festival Summer Business, Culture, Tourism and Consumer Promotion Activities and Zhuhai Tourism Food Map" theme event and press conference, bringing a highlight-filled experience tour to citizens and tourists through online and offline drainage and multiple scene transformations.
Zhuhai summer business and cultural tourism promotes consumption and builds a closed loop of high-quality travel consumption
In order to further enhance the city image of Zhuhai, promote business prosperity and promote high-quality economic development, on August 8, under the guidance of Zhuhai Municipal Bureau of Commerce, Zhuhai Municipal Bureau of Culture, Radio, Television, Tourism and Sports, organized by Meituan, and supported by Zhuhai Fuhuali and Zhuhai Chimelong Resort, Zhuhai Chimelong Tourism Food Map and a series of online and offline supporting activities were jointly launched.
The event site introduced Zhuhai's summer consumption promotion activities and Zhuhai market entities' assured consumption theme practice activities, aiming to accelerate the construction of a social integrity system, enhance the integrity of business entities, and protect the legitimate rights and interests of consumers.
The highlight of this event is the release of Zhuhai Chimelong Tourism Food Map. It is reported that the Zhuhai Chimelong Tourism Food Map launched on Dianping this time selects the most representative tourism, food, culture, accommodation and other experience content in Zhuhai, and deeply explores the new experience of "delicious", "fun" and "good stay" connecting Guangdong, Macao and Hong Kong, providing consumers with convenient, intuitive and iconic travel consumption reference.
Zhuhai Chimelong is not only a popular destination in the hearts of tourists, but also an important window for Zhuhai to display its own tourism resources and cultural charm. Zhuhai Chimelong Tourism Food Map is officially launched on the Dianping homepage, and users in different places switch to "Zhuhai", which is clear at a glance on the homepage. In this summer, the "Family Tour 74% Off" activity launched by Zhuhai Chimelong Tourism Food Map not only meets the needs of parent-child families for high-quality tourism services, but also provides users with comprehensive and accurate information and itinerary strategies. At the same time, tourists can also obtain Chimelong Play Map, various gameplay, treasure wine and restaurant merchants, note guides and other rich content in one stop, which greatly enhances the convenience of tourist information acquisition.
There are many new tourism experiences, and the interaction of the business district leads to new trends
In response to the 2024 Zhuhai Shopping Festival Summer Consumer Promotion Activity and the Zhuhai Food Tourism Map Online Activity, Meituan launched a themed offline experience - "Zhuhai Good City · C Fuhuali" - in collaboration with Zhuhai Fuhuali from August 8 to August 11.
Online vividly displays Fuhuali's multi-format business information, popular experience guides, grass planting lists, etc. in the form of pictures and texts, providing consumers with high-quality products and service content; offline can participate in fun challenges, interact with Meituan Kangaroo IP, clock in the scene art theme installations, etc. Create a convenient, affordable, fun and novel consumption experience for citizens and tourists, and further stimulate the consumption potential of target groups.
Multi-scene and multi-format connection to create a new field for cultural tourism experience
This series of synergistic "combination boxing" is effectively contributing to the high-quality development of Zhuhai's cultural and business travel industry. With the goal of establishing a brand, attracting people, promoting consumption, and enriching content, we will create a benchmark example of "online + offline" smart consumption innovation. By working together to develop more new consumption scenes integrated with business, tourism, and cultural tourism, we will create a good consumption atmosphere, polish Zhuhai's cultural and tourism business cards, and convey the city's friendliness, enthusiasm and innovation to the wider world.
